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ICICI Direct Demat, Brokerage, Margin, Trading Review 2024

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ICICI Direct is the largest full-service stockbroking firm in India. It is a part of ICICI Securities for retail trading and investment services. ICICI Securities is a broking arm of ICICI Bank. ICICI securities facilitate online trading and investment to nearly 50+ lakh customers through ICICI Direct. As per NSE data around 26.5 lakh, clients are actively trading through ICICI Direct.

ICICI Direct ( ICICI Securities) is a member of NSE, BSE, MCX, and MSE.

ICICI Securities provides services for Equity, Derivatives, Currency, Commodity, Mutual Funds, IPO, Fixed Deposits, Bonds, Insurance, Gold, Loan, and NCD through their revolutionary website ICICIDIRECT.COM.

By opening a 3-in-1 account at ICICI Direct, Savings Trading, and Demat, customers can access the stock market and similar facilities under a single login, as well as customers can visit more than 170 branches of ICICI Direct for any kind of assistance in the services offered by ICICI Direct. ICICI Direct offers fully personalized service to their clients.

ICICI Direct Account Opening Enquiry

ICICI Direct Brokerage Charges

ICICI Direct offers 4 different brokerage plans to its clients. ICICI Direct I-Secure, ICICI Direct Prime, ICICI Direct Prepaid, and ICICI Direct Neo. The first three plans are traditional plans where the fourth is a discount brokerage plan.

ICICI Direct I-Secure Brokerage Plan

It is a percent base brokerage plan. Here, no matter what your turnover is, the percentage on the brokerage is fixed.

Segment

Brokerage

Equity Intraday

0.275%

Equity Delivery

0.55%

Equity Margin and Margin Plus

0.05%

Equity Future and Future Plus (Intraday)

Rs 50/-

Equity Future and Future Plus

0.05%

Currency Futures (Intraday)

Rs 10/-

Currency Futures

0.05%

Options and Option Plus (Intraday)

Rs 50/- per lot

Options and Option Plus

Rs 95/- per lot

Currency Options (Intraday)

Rs 10/- per lot

Currency Options

Rs 25/- per lot

Note:  In I-Secure, ICICI Direct charges a minimum brokerage of Rs 35 or 2.5% whichever is less.

ICICI Direct Prepaid Brokerage Plan

It is basically an advanced brokerage plan in which the client can reduce their brokerage respectively in cash, margin, futures, and options to 0.09%, 0.009, and Rs.10. The duration of this plan is 15 years.

Clients can choose from 6 different schemes as per their need.

Prepaid Plan

Cash

Margin / Futures

Option

Currency Futures

Currency Options 

Commodity Futures 

Rs 5,000

0.25%

0.025%

Rs 35 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

Rs 12,500

0.22%

0.022%

Rs 30 per lot

Rs 20 per order 

Rs 20 per order

Rs 20 per order

Rs 25,000

0.18%

0.018%

Rs 25 per lot

Rs 20 per order 

Rs 20 per order

Rs 20 per order

Rs 50,000

0.15%

0.015%

Rs 20 per lot

Rs 20 per order 

Rs 20 per order

Rs 20 per order

Rs 1,00,000

0.12%

0.012%

Rs 15 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

Rs 1,50,000

0.09%

0.009%

Rs 10 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

Note:  

  • 18% GST charges applicable on all prepaid schemes
  • For Currency and Commodity segment, Call and Trade and Auto square off charges will be applicable at Rs. 50 per order

ICICI Direct Prime Brokerage Plan

This plan gives more than a 50% brokerage reduction. Also, this plan has the facility to get an instant payout of money after selling the shares (eATM). There are four schemes available in this plan namely 299, 999, 1999, and 2999. The validity of these schemes is 1 year.

Prime Plan

Cash

Margin / Futures

Options

Currency Futures

Currency Options

Commodity Futures

eATM Limit

Special MTF Interest rates/LPC (% per Day)

Rs 299

0.27%

0.027%

Rs 40 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

2.5 Lakh

0.04%

Rs 999

0.22%

0.022%

Rs 35 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

10 Lakh

0.035%

Rs 1999

0.18%

0.018%

Rs 25 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

25 lakh

0.031%

Rs 2999

0.15%

0.015%

Rs 20 per lot

Rs 20 per order

Rs 20 per order

Rs 20 per order

1 Cr

0.024%

Note:

  • 18% GST charges applicable on all prepaid schemes
  • In the Prime plan, ICICI Direct charges a minimum brokerage of Rs 25 or 2.5% whichever is less.

ICICI Direct Neo Brokerage Plan

ICICI has introduced a discount brokerage in this plan. In this plan, brokerage for trading in F&O, Currency, and Commodity is only Rs.20 per order. This plan can be activated by paying a one-time charge of  Rs. 299 + GST ​. Details of this plan are as follows :

Segment

Brokerage

Equity Intraday

As per the old brokerage plan

Equity Delivery

As per the old brokerage plan

Futures

Rs 0 per order

Options

Rs 20 per order

Margin

Rs 20 per order

Currency Futures

Rs 20 per order

Currency Options

Rs 20 per order

Commodity Futures

Rs 20 per order

Commodity options

Rs 20 per order

Note: Brokerage for all Cash Products and Margin Trading Funding (MTF) will be as per old plan rates.

ICICI Direct Margins & Exposures

Below is the ICICI Direct margin details :

Segment

Margin

Equity Intraday

Up to 25 times

Equity Delivery

Up to 5 times with interest

Equity Futures

4 times

Equity Options

1 time

Equity Options Writing

2 times

Currency Futures

N/A

Currency Options

N/A

Commodity Futures

N/A

Commodity Options

N/A

Apart from the above margin, ICICI Direct provides Margin Plus and  Margin Trading Funding (MTF) facilities.

Margin Plus: In Margin Plus clients can get intraday exposure up to 300 times using bracket order.

Margin Trading Funding (MTF): In margin trading funding clients can get up to 4 times exposure in the equity delivery segment for 365 days by paying a small interest rate of 8.9% p.a

Interest rates are applicable on Margin Trading Funding (MTF) as per different brokerage plans.

I-Secure : 18% p.a.

ICICI Direct Prepaid Plan : 12.9% – 8.9% p.a.

ICICI Direct Prime Plan : 14.9% – 8.9% p.a.

ICICI Direct Account Opening Process

With ICICI Direct, clients get 3-in-1 accounts, ICICI Bank Saving Account, ICICI Trading Account, and ICICI Demat Account. If a client does not want to open a savings account, the client can open only a Trading and Demat account with ICICI Direct. Clients can open accounts with ICICI Direct in both the mode, Online and Offline.

In offline account opening clients can simply fill their contact details on ICICIDirect.com or visit the nearest ICICI branch, ICICI sales representative will visit your home for form filling.

In the online process, clients can fill account opening form online on ICICIDirect.com. ICICI Direct claims the fastest account opening process of 15 minutes in the industry. 

Steps to open ICICI Direct account online:

  1. Visit ICICI Direct website here
  2. Fill in your contact details
  3. Validate mobile number with OTP
  4. Link your bank account
  5. Identify yourself by uploading documents
  6. Fill personal details
  7. Do In-Person verification with photo 
  8. Complete account opening process with Aadhar E-Sign

Below documents are required for online account opening with ICICI Direct 

  1. Pan card
  2. Aadhar card with linked mobile number
  3. Canceled cheque
  4. Passport size photograph
  5. Latest 6 months bank statement

Linked mobile number is not mandatory for the offline account opening process. It can be open without E-Sign.

ICICI Direct Trading Platforms

ICICI Direct provides various options for trading like desktop software, web-based trading, and mobile trading app. All three options are free for ICICI Direct clients.

1. Trade Racer – Desktop Software

  • Provides live streaming quotes
  • Provide research calls
  • An integrated fund transfer system
  • Multiple watchlist facility
  • Ideal for frequent traders

2. ICICI Direct Mobile App

  • Available in Android and iOS
  • Gives power of portability to trade anytime anywhere
  • All the features offered by the ICICIDirect.com website
  • Real-time price alerts
  • Push notifications for research calls

3. Web-Based trading at ICICIDirect.com 

  • 20 years old popular website
  • Open trading and Demat account
  • Trading in Equity, F&O, Currency and Commodity across NSE, BSE, MCX, and MSE
  • Various investment options like IPO, MF, Insurance, Bonds, Gold
  • Advanced charting facility
  • Instant Pay-In and Pay-Out facility

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